Book Chapter

The Apprentice: Realities and Fictions for the London Skyline

Details

Citation

MacRury I (2012) The Apprentice: Realities and Fictions for the London Skyline. In: Poynter G, MacRury I & Calcutt A (eds.) London after Recession: A Fictitious Capital?. London: Ashgate, pp. 124-146. https://doi.org/10.4324/9781315592909-16

Abstract
This chapter explores the unlikely connection between a reality TV show, The Apprentice, originally presented by Donald Trump (US) and by Alan Sugar (UK) and the framing of London as a centre of financial productivity and 'talent'.

StatusPublished
Publication date31/12/2012
Publication date online30/09/2012
PublisherAshgate
Place of publicationLondon
ISBN9781409431022
eISBN9781315592909

People (1)

Professor Iain MacRury

Professor Iain MacRury

Professor in Comms., Media and Culture, Communications, Media and Culture