Book Chapter

Towards a Critical Political Marketing Agenda?

Details

Citation

Moufahim M & Lim M (2013) Towards a Critical Political Marketing Agenda?. In: Brownlie D, Hewer P & Tadajewski M (eds.) Expanding Disciplinary Space: On the Potential of Critical Marketing. New York: Routledge. https://www.routledge.com/Expanding-Disciplinary-Space-On-the-Potential-of-Critical-Marketing/Brownlie-Hewer-Tadajewski/p/book/9780415816151

StatusPublished
Publication date31/01/2013
PublisherRoutledge
Publisher URLhttps://www.routledge.com/…ok/9780415816151
Place of publicationNew York
ISBN978-0415816151

People (1)

Professor Mona Moufahim

Professor Mona Moufahim

Professor, Marketing & Retail